The design of your website matters a lot when it comes to user impression. More than 90 % of your audience’s first and last impression of your website is affected by the design.
Websites have been emerging rapidly, and this is the time to future-proof your design strategy. Accessibility, user-experience, and thumb-friendly layout are some of the most crucial aspects of your website designs.
Whether you are a custom website design and development company designing a website for your business, or for your client; these trends will help you elevate your design strategy bringing a new innovative side to your web products.
These website development and design trends that you are about to discover are also beneficial for your marketing strategy. You are probably aware of the fact that websites are made for marketing businesses. If you have a website for your business and you are ot marketing it, that means only you know about your website.
Marketers are often aware of these trends as these user-friendly elements in your website makes the marketing process further effective. So, what are these magical trends that when a custom website design and development company integrates makes their website truly pleasing for the users.
Without further ado let’s start with the trends. These are:
Custom Illustrations
Gone are the days when we used stock images on our website. The modern web design trend follows custom illustrations.
Custom illustrations make your website much more interactive for the user, and it directly affects the usage time of your website positively. A custom website design and development company has highly skilled designers to make such detailed illustrations. These also resonate with your brand style. When you design custom illustrations, you ensure that those are made aligning with your brand’s voice and message.
Illustrations also make your website unique from others. People can immediately recognize that the illustrations resonate with only your brand. Further, with the use of javascripts, developers can add another layer of depth into these illustrations.
Complete-Page Headers
Complete-page headers are another modern website trend that help you deliver a bold visual impact. These headers go with the full width of a website, with maybe, interactive 3D elements to the left and useful information with proper call-to-action on the left.
A custom website design and development company usually has highly-skilled designers. They will help you create custom 3D elements that will grab the user’s attention at first, gradually directing their attention to the left of the header where the call-to-actions are there.
Full-page header websites from a custom website design and development company may contain a wide range of elements. These include, the brand logo, navigation menu, search bar, a hero text (a prominent headline to convey a key message), etc.
The official website of Discord is one of the proper examples to take inspiration from full-page headers of your website.
Parallax Scrolling
Parallax scrolling lets you make a website more immersive and dynamic. It is nothing but the play of background and foreground elements. In simple terms, while scrolling a user will see that the foreground elements are moving at different speeds than the background images.
The background images may move slower than the foreground texts. A real life example of this could be, when you are traveling in a train. You see that the nearby trees move faster than the far away visuals.
This is done by the developers of a custom website design and development company, dividing the webpage into different layers. For storytelling websites, websites where products are showcased, and for portfolio websites, parallax scrolling is a must-use feature.
It will successfully grab the user’s attention and enable repeated scrolling, thereby making them more attracted to the foreground elements.
White Space in websites
One of the key elements in modern website design and development trends is minimalistic design. This goes in contrast with the belief that websites need to have more and more interactive elements.
A custom website design and development company may choose one among the two. Both have their own benefits when it comes to minimalist design with more white spaces and on the other hand websites with interactive elements.
For example, if you are looking forward to designing a website based on graphic design services, undoubtedly you will want that the website will display the graphics related proficiency to your audience.
On the other hand, if you want to create a website for simply directing the user to your works on other platforms, or if you want the users to focus more on the text content, as that is what your audience is looking for, white -space inclusion would be an efficient choice.
Hire a custom website design and development company like us to share such detailed requirements and get a website that meets all those expectations.
Playful Cursors
If you are looking to add some spice to your website, a custom website design and development company will help you do that through a playful cursor.
You can have a coded animation that goes hand-in-hand with the movement of the cursor on the webpage. This will lead to users spending a couple of minutes more on your website, playing with the animation itself.
It also leaves a lasting and unique impression on the users’ minds visiting your website for the first time. Integrating a playful cursor could be as simple as changing the shape of your cursor, or a musical tone associated with the movement of the cursor.
Enhanced UI/UX
UI/UX play a crucial role in converting your website from an average one to an unforgettable one. The modern design and development trends will have more focus on the usability of a website, and how it directs the user through different sections of your website.
Some of the elements that make UX uninterrupted and engaging are:
- Fast Page Load
- Little Clutter
- Scannable, Relevant SEO content
- Multimedia
The designers of a good custom website design and development company, like Jet Web Solutions will infuse creativity into functionality, thereby giving birth to a unique user-experience.
Further there are voice enabled interfaces, which when integrated gives your website significant boost in terms of usability. It becomes easier for the users to use your website with voice commands.
Mobile responsiveness of your website is also an important factor. Out of all the internet traffic 50% of it comes from mobile devices. And this makes it crucial to check any design, multimedia, and UI elements for mobile responsiveness. Hence, a successful UI/UX upgradation as per the modern trends of 2025, should translate seamlessly between desktop and mobile.
Grid Based Designs
Web Designers at Jet Web Solutions- a custom website development and designing company in Durgapur are also implementing the use of grid based CSS.
When designing a complex web page layout, grids make it easier for designers to make the website responsive to varied screens.
If you are looking for a clean, organized and aesthetic look of your website, you should go for grid based custom designs.
Image Headers
Modern website designers of a good custom website design and development company, play with a full image on the header, as the most contrasting element. You can find a perfect example of this on the official website of Adidas, where they are using an eye-catching image with two simple call-to-actions.
Using an image in the whole header section makes the design more clean, and guides the user seamlessly to the next step in their site exploration.
But you need to make sure that the images used, should go well with your brand and resonate with your brand voice. Businesses that have a good budget can go for high-quality brand photoshoots. And for small businesses at least they should invest in highly-skilled graphic designers to get such images for headers.
Storytelling Designs
This approach of designing a website focuses on telling stories in an interactive way. The best custom website design and development company in Durgapur presents good storytelling capabilities in their designs. Some of the elements we talked about earlier, like the custom illustrations, parallax scrolling, and playful cursors integrate with this approach.
With the use of custom-coded javascript, a whole website can be used to tell an impactful story. This could be an engaging story of your brand, or a story on issues like saving water, soil, etc.
A perfect example of such a website designed by a custom website design and development company is “Every Last Drop”. The complete website depicts a story through parallax scrolling, interactive animations and 2D illustrations.
So, these are the modern website design and development trends of 2025. If you are craving for more such content, Jet Web Solutions is that place.
Wrapping Up
With each year passing by, the demand for more interactive, playful, and engaging designs is ballooning. Hence, the best custom website design and development company are adapting to modern practices. Websites have been there in the ring for more than two decades, and this is the peak time. The market is witnessing award-winning upgrades and introduction of new design and development elements during this time. If you are a business owner, this is the time to revamp your existing website or create a new one.
A company that will let you leverage the benefits of all the above-mentioned website design and development trends for 2025, Jet Web Solutions will be a perfect fit. We are one of the most renowned custom website design and development company, with a spell-bounding website design portfolio.
Get in touch with us by visiting our contact us page, or before that have a look at our portfolio to explore our work.
